BU Public Relations

proudtobu

Zoom backgrounds for the transition to LfA (Learn From Anywhere) during COVID-19

Overview

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Social Media Graphic Design Intern

BU Public Relations

September 2019—May 2020

Boston, MA 

BU Public Relations

BU Public Relations (PR Social) represents Boston University and tells the BU Terrier Story across a multitude of social channels, including Instagram, Twitter, Buzzfeed, Facebook, Medium, Snapchat, WeChat, and Weibo. As the Social Media Graphic Design Intern, I worked on a collaborative team of creatives focused on content creation. 

 

GIPHY Stickers

BU-GIF-5
BU-GIF-12
BU-GIF-7
BU-GIF-9
BU-GIF-11
BU-GIF-6
BU-GIF-1
BU-GIF-2

BU 2020 Graduation

I created @bostonu's first official Instagram Face Filters to celebrate the Class of 2020 graduation, which launched May 14th.

The left filter accumulated 55.4k impressions over 2 months, and the right filter accumulated 58.7k impressions over 2 months. 

Seasonal Assets

As the Social Media Design Intern, I collaborated with the Public Relations team to create seasonal assets and creative social campaigns, including Giving Tuesday, Follow Friday, holidays, and commencement.

HappyHolidaysBU
LunarNewYearBU
ThanksgivingBU

Best Pizza On Campus (Not design but still a highlight!)

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Phone: 646-895-3692
Email: jiayima@gmail.com
Instagram: @jiayikma

ton on the top right. Have Fun!

 

© Jiayi Ma 2020
Updated December 22, 2020